“We have come to expect the worlds of fine art and technology to be affirmations of human potential, so it’s no surprise that the high-performance automobile has increasingly become a showcase for both. That crossroads now has a new mile marker: the Ferrari 12Cilindri Tailor Made. At a time when societal and geopolitical divisions dominate headlines, this one-off is a refreshing example of multicultural collaboration and inclusive creative expression.”
“Built for the South Korean market, this one-off Ferrari 12Cilindri features numerous custom touches, including color-shifting paint, that required nearly two years of work.”
“Some cars are built to perform, others to provoke. This one does both, unapologetically. Created through Ferrari’s Tailor Made programme, this one-off 12Cilindri is unlike anything else on the road.”
“This is one of the most unusual-looking Ferraris to emerge from the automaker's Maranello factory, and the latest in a line of special Tailor Made models to come out over the past few years.”
“The stunning configuration emerged as a collaboration between myriad creative forces from across the globe, like Korean artists Dahye Jeong, Hyunhee Kim, GRAYCODE, jiiiiin, and TaeHyun Lee, Ferrari’s own Styleing Center, and the independent publication COOL HUNTING.”
“Rather than treating the car as a showcase for optional finishes, Ferrari positioned this Tailor Made 12Cilindri as a collaborative platform. The company’s Styling Centre worked alongside New York-based design publication COOL HUNTING®, while five South Korean artists—Daehye Jeong, Hyunhee Kim, GRAYCODE, jiiiiin and TaeHyun Lee—contributed ideas rooted in craft, material research and contemporary Korean culture.”
“The horsehair woven seats and dashboard, along with the white brake calipers inspired by lacquerware, combine Ferrari's engineering with Korean craftsmanship to create a truly 'rolling work of art'.”
“The vehicle is filled with technical challenges attempted for the first time in Ferrari's history. In particular, the horsehair craft on the dashboard and the patterns on the roof demonstrate the harmony between tradition and advanced technology.”
